You bring the story. I’ll build the empire.
Welcome to Book Boss—my signature suite of private publishing experiences for women ready to write, release, and rise. Whether your manuscript is done and dusted, or you need someone to bring the words to life for you, this is where your book becomes a bestseller—and your legacy begins. With 10 bestselling books in 10 languages, I don’t just help you publish. I help you build powerfully, profitably, and on your terms.
BOOK BOSS: Your Publishing Empire Starts Here
Option 1: Book Boss 90-minute intensive
Quick Launch Package — $1,495
A 90-minute private strategy call + 2 weeks of follow-up support
This is your fast-track access to my brain on all things books, branding, and self-publishing. Whether you’ve finished your manuscript, have a rough draft sitting in Google Docs, or you’re still in the dreaming phase with a strong book idea—we’ll get clear, strategic, and intentional about your next steps.
We can use our time together to:
Map out your book idea and structure your chapters
Refine your message and positioning so your story lands powerfully
Build a high-impact Substack or content plan to grow your platform as you write
Talk through the full self-publishing process so you feel empowered and ready
Review your half-finished manuscript and create a completion strategy
Or prep your already-finished manuscript for launch (cover design, Amazon setup, metadata, bestseller tactics, etc.)
This isn’t a one-size-fits-all coaching session. It’s a custom, strategic, high-level experience tailored to where you are in the book journey.
You don’t need to be “ready.” You just need to be serious.
Let’s turn your book into a bold, beautiful reality.
Option 2: BOOK boss lux
High-Touch Publishing Support — Begins at $20,000
You wrote the book. Now let’s make it a masterpiece.
This private, done-with-you container is for the author who’s ready to publish with purpose, polish, and power. Over 8–12 weeks, I’ll guide you through every step of the self-publishing process—so your book doesn’t just go live, it makes an impact.
From strategic editing feedback to cover design direction, KDP setup, metadata, marketing, and launch—I’ll help you bring your book into the world like the brand legacy piece it’s meant to be.
This is for the woman who doesn’t want to figure it out alone.
Who values excellence, alignment, and momentum.
Who’s ready to publish like she means it.
This is private access, clean execution, and a book you’re proud to put your name on.
Let’s do it right.
Investment + Details
Book Boss Luxe begins at $20,000 for full-spectrum publishing support and private access throughout the process.
Payment plans available. A $10,000 deposit secures your spot and locks in your start date. The remaining balance is due at the halfway mark of our work together.
Option 3: Book Boss GHOST
Full Ghostwriting + Publishing Concierge — $40,000–$50,000
This is my most intimate, high-touch container—designed for the woman who’s ready to write the book of her life, but wants a seasoned ghostwriter, brand storyteller, and publishing expert to bring it into form.
Through a deeply collaborative process of voice-matching interviews, editorial development, and creative direction, I’ll write your full manuscript in your authentic voice—with elegance, emotional depth, and impact. Then, I’ll lead you through the full publishing journey:
from raw transcript to refined masterpiece, from concept to global bestseller.
This is not a template.
This is a literary partnership—crafted to honor your truth, elevate your message, and position your book as a defining piece of your personal brand.
If you’ve lived the story and you're ready to share it, I’ll help you write the book the world has been waiting for.
Includes:
Full manuscript ghostwriting (based on in-depth recorded interviews)
Editorial development + brand-aligned tone matching
Complete self-publishing setup + backend management (KDP + optional IngramSpark)
Cover design direction + coordination
Metadata + Amazon optimization
Custom launch strategy + timeline
Private access to me throughout the process
Optional Add-Ons:
Substack series creation to build buzz and audience in real time
Audiobook production support
Author brand development (bio, press assets, book website copy)
This is a white-glove, one-of-one experience.
For the woman whose story is ready to live forever.
Investment + Timeline
This bespoke experience begins at $40,000–$50,000 depending on project scope and timeline. Most projects are completed within 6-12 months.
Payment plans available. A 50% deposit secures your spot, with the remaining balance due midway through the project.
Your story deserves more than a dusty Word doc.
Book Boss is my high-touch publishing experience for women ready to write their book, build their brand, and own their voice—on the bestseller list and beyond.
MEET THE QUEEN OF SELF-PUBLISHING
aka The Woman Who Turned 19 Rejections Into a Global Bestseller
Cara Alwill is a bestselling author, empowerment coach, and creator of Cara Says It All, devoted to helping women amplify their voices and take charge of their stories. With over 300,000 books sold worldwide and translations in ten languages—including French, Chinese, Ukrainian, and Russian—her career exemplifies the power of self-belief and the impact of sharing your story.
After receiving 19 rejections from traditional publishers who claimed she didn’t have a big enough platform or a unique enough story, Cara took matters into her own hands and self-published her book Girl Code. It became a runaway success, dominating bestseller lists and outperforming traditionally published hits like #GIRLBOSS and Lean In. The book’s success eventually led to a six-figure deal with Penguin Random House, where she re-released Girl Code and published the highly acclaimed Like She Owns the Place.
While her time with a major publisher gave her invaluable insight into traditional publishing, Cara found the experience creatively stifling and chose to return to self-publishing. Her independent release of Girl on Fire in 2019 became another #1 bestseller and continues to break barriers for women worldwide. Most notably, the book has been embraced in underground translations by women in Iran, sparking a global movement of empowerment and resilience.
With nine bestselling books, a thriving six-figure self-publishing business, and countless success stories from women she’s coached, Cara is living proof that publishing your book on your terms can change your life and the lives of others.
Cara is also the host of the acclaimed Cara Says It All podcast (formerly Style Your Mind), which has garnered over 11 million downloads and been featured by Forbes and Oprah. She has been recognized in Entrepreneur, Success, Glamour, Marie Claire, and more as a thought leader in modern publishing and women’s empowerment.
Through her signature programs like Book Boss, Cara mentors women to craft impactful books, launch with confidence, and build publishing empires on their own terms. Whether coaching, speaking, or writing, Cara is passionate about showing women that their voices matter. And that their stories deserve to be heard.

CLIENT LOVE:
I am absolutely in love with the ghostwriting process and working with Cara has been nothing short of magical. As someone who naturally communicates verbally, I’ve often struggled to fully express myself in writing, even when it comes to telling my own story. But Cara has a gift for asking the right questions in just the right way. She draws out my truth, my voice, and my emotion so effortlessly that when I read the first chapters of my book, I was genuinely blown away.
It was everything I wanted to say but said even better than I could have imagined. And the wildest part? I did say it—Cara just brought it to life on the page in a way that felt fun, inspiring, and deeply aligned.
If more people had someone like Cara to guide them, ask the right questions, and make the writing process feel this easy and enjoyable, I truly believe we’d see more healing, powerful, love-filled books in the world. Cara is the real deal and I couldn’t recommend her more highly.
— Erin Meyer, LCPC Founder & CEO
I met Cara at the most divine time. I had nearly finished writing my book and was just beginning the process of shopping a proposal. I went into it with an open mind and a prayer to be guided by my highest good. And then Cara appeared.
From the moment we connected, I knew I was meant to do things differently. I was being called to pave a new path—one where I let go of the ego that thought I needed a publisher or an agent, and instead stepped into the truth that I could be those things for myself.
With Cara’s support, which began in January, I chose self-publishing—and together, we brought my book to life. By the first weekend of May, my book launched and became a #1 New Release in all three of its categories.
But beyond the numbers, what I’m most grateful for is the way Cara helped me root into the how of sharing and selling my book—on my own terms. Aligned. Empowered. Soul-led. Self-publishing allowed me to tune out the noise of what I “should” do and come home to what I want to do.
Cara, thank you for helping me shed the old paradigm and guiding me to embody the new. Your presence gave me the space to trust myself and my vision—and for that, I’m forever grateful.
— Lauren Courtney, Master Energy Healer + Spiritual Advisor, Author of Glow Up Your Chakras

Cara was amazing! I did a VIP call to get my book live. I tried for years to do traditional publishing and my intuition said “What would I do if it was easy?!” And I DMed Cara and said, “I am ready to be an author!”
We did a VIP call and in 90 minutes we smoothed out all my launch details & got my book live and now we are #1 release. Show Me How Easy It Is - is off to the races with ease and grace.
Cara was sooo helpful, insightful and celebrated me the whole way! She’s a literary genius and will def be back to do VIP work to keep publishing my message in the world. Thanks Cara for making it so easy. Feels on brand for this launch.
— Elizabeth Faye, Business & Trauma Informed Coach, Speaker, Author & Founder of The Vitality Project and Hair Love University
“I had the ABSOLUTE JOY of getting to have my first 90 minute consulting/strategy session with Cara Alwill yesterday and it LIT MY SOUL ON FIRE. If you have the opportunity to book some time with this fabulous woman- DO IT. I am so excited and so ready to get my first book #ConfessionsOfAHighStrungWoman out to the world!!! I have NEVER done anything like this before coaching/consulting wise and it was worth every penny!!!!”
— Abbi Walker, Recording Artist/Social Media Consultant/Author

“Cara's literary coaching takes a blah blog to a sparkling substack with her keen eye and bestie coaching energy your writing life will be inspired from snooze-letter to literary it girl. Cara snatched my branding, inspired my bookshelf with new reads, professionally edited my writing, and held space for me during a 1:1 call where I even uncovered the idea for my next writing project. I signed up a second time! Connect with Cara to rock your writing life!”
- Marianna Pease, Heypandemicmom.substack.com IG @mariannapease
“Within one month of hiring Cara as my writing coach, I launched my Substack and released the first 25 pages of my book, both titled Princess Interrupted! I love working with Cara because she’s a living embodiment of what it means to fearlessly and unapologetically create art from lived experiences. I love her supportive, open approach to writing coaching and working with her has helped keep me on deadline and enabled me to go bolder and bigger with my voice. This is just the beginning!”
- Allison's Substack, Princess Interrupted

“I worked with Cara as I prepped for a huge project outside of my comfort zone: performing onstage with Generation Women at the iconic Joe’s Pub. She helped me turn my story from a kernel of an idea into an absolute Event — and brought the most supportive, excited, Go For It energy to each of our calls and to her feedback. Not only is she your creative sherpa, but she is the ultimate Hype Girl: someone that every writer needs in her corner. Working with Cara has helped me become more fearless in my writing, believe in myself more, and dive into a writing life that I’ve always dreamed of having.”
- E.M. Gallagher, Ugh. Anyway
“Having Cara as my writing coach and mentor has been awesome. We collaborated on the first few chapters of my book, which was an amazing journey. I am so grateful for her wonderful feedback, encouragement, accountability, and support as I worked towards my writing goals for this book. The fact she even took the time to edit my writing and provide feedback was an absolute game-changer. Cara has been there for me during those moments when I felt stuck and even doubted myself. I am so thankful she was there to guide me during those challenging times. I am excited to continue working with Cara for many years to come!”
- Christina King, Christina King Writes

FAQs
Q: I’ve never written a book before—can I still work with you?
Absolutely. That’s exactly what Book Boss is for. Whether you have a rough idea or a fully finished manuscript, I meet you where you are—and help you publish like a pro.
Q: How do I know which package is right for me?
Apply below, and I’ll personally review your goals and book status. If you’re not sure, we’ll hop on a quick call and find your perfect fit.
Q: What’s the timeline for a full ghostwriting project?
Most ghostwriting projects take 6 months start to finish, depending on your availability and goals. We move at a pace that honors your story while keeping things efficient and clear.
Q: Can you help me get featured in the media or land on bestseller lists?
Yes. My background includes media coaching, brand building, and bestseller launch strategies. My clients often hit #1 in their categories and secure incredible press thanks to the way we position their story.
Q: Is this right for me if I’m publishing a memoir / self-help / personal growth book?
YES. Those are my specialties. I’ve helped dozens of women write and publish books rooted in real stories, transformation, and truth. If your book helps people heal, grow, or feel seen—I’m your girl.