ICONIC: The 2-Week Brand Revival
Let’s make your brand unforgettable and your vision unapologetic.
This isn’t just a coaching call, babe. This is a creative resurrection, an energy reset, a strategy session. A full-on brand revamp.
Whether you're pivoting, re-emerging, or launching something totally fresh, ICONIC is designed to help you finally own who you are, what you do, and how to say it like the powerhouse you are.
Over the course of 2 weeks, we’ll work closely together to clarify your message, amplify your presence, and map out a visibility plan so compelling it practically sells you.
It’s part clarity, part confidence, and a whole lot of editorial-level polish that turns you into a walking press release.
🖤 Now booking at the founder’s rate of $1495 through June 30
🖤 Price increases to $1997 on July 1
THIS IS FOR YOU IF YOU’RE READY TO:
>> Reinvent your personal brand or pivot into a new chapter
>> Craft a bold, professional identity that matches your evolution
>> Build buzz around your offers, podcast, book, or new creative venture
>> Finally say what you mean (and sound like the star you are doing it)
>> Show up with the energy, strategy, and confidence to make people take notice
90-Minute Deep Dive Call
We’ll start with an intensive strategy session to dissect and rebuild your brand from the inside out: your story, voice, aesthetic, positioning, and energy.
Bio Rewrite + Brand Statement
You’ll walk away with a professionally rewritten bio that actually reflects your magic, plus a mini brand intro to use for press, podcasts, and partnerships.
Editorial-Level Brand Audit
No fluff. No filters. Just honest, strategic feedback on your current digital presence, what’s working, and what’s keeping you from going ICONIC.
Content Map + Visibility Blueprint
We’ll outline exactly where and how to show up (Substack? Instagram? Speaking gigs?) and generate ideas for storytelling and content that actually convert.
7 Days of Email Support
For one full week after our call, I’m in your back pocket to review tweaks, answer questions, and cheer you on as you implement your plan.
Want to launch your book on Amazon with a polished pre-sale strategy? I’ve done it and I can guide you step-by-step. Add KDP strategy to your ICONIC session and we’ll map out your entire book rollout.
This upgrade is normally reserved for private clients, but I’m including it free for a limited time inside your ICONIC Intensive.
💥 Available through June 30 only
✨ Perfect for authors, thought leaders, and coaches with a manuscript or book concept ready to go.
“This was without question the best coaching call I’ve ever had - and I’ve had many!
The Iconic Intensive is worth the investment for Cara’s energy alone, but after months of what felt like going round in circles trying to figure out the direction for my brand I left not only with a clear path forward, but for the first time actually, truly believing that my work can make a difference in people’s lives, and that’s it’s safe to do things MY way, rather than just trying to follow what seems to be working for everyone else and losing my own fire in the process.
Cara isn’t just an amazing strategist, she’s also the ultimate hype-girl, girl’s girl, and friend. If you’re in a position to work with her, whether on a 1:1 basis, a coaching programme or the private membership I absolutely recommend that you do, you won’t regret it!”
— Gemma James - creator & host of the 'Muse Yourself' Podcast
Cara was amazing! I did a VIP call to get my book live. I tried for years to do traditional publishing and my intuition said “What would I do if it was easy?!” And I DMed Cara and said, “I am ready to be an author!”
We did a VIP call and in 90 minutes we smoothed out all my launch details & got my book live and now we are #1 release. Show Me How Easy It Is - is off to the races with ease and grace.
Cara was sooo helpful, insightful and celebrated me the whole way! She’s a literary genius and will def be back to do VIP work to keep publishing my message in the world. Thanks Cara for making it so easy. Feels on brand for this launch.
— Elizabeth Faye, Business & Trauma Informed Coach, Speaker, Author & Founder of The Vitality Project and Hair Love University
“During one of the most deeply painful seasons of my life, I knew I needed top notch support for my life and business.
I know from years of experience in hiring coaches, experts and employees, if you want the best outcome, you invest and hire the best.
Cara blew me away immediately! Here I’ve been coached directly by Tony Robbins and Zig Ziglar, she blew them out of the water!
My podcast (ProjectME with Tiffany Carter) is now in the top 15% of all podcasts worldwide! We continue to hit record-breaking income months in my business. But, most of all and truly most importantly, I know I can accomplish all of my wildest dreams as I have support, the trust, and the guidance that I’ve been craving for years as a leader. Cara is my secret sauce.”
— Tiffany Carter, Multi-Millionaire Entrepreneur and Podcast Host of ProjectME with Tiffany Carter
“If I could describe Cara in three words it would be: The real deal!!! She is a force. My coaching calls with Cara not only empowered me to make transformational shifts in my life/business, they gave me the permission I needed to know that I'm worthy, ready, and right on time. Cara will encourage you to be authentically you, keep you moving forward, and remind you that you have always been a Girl on Fire. If you are ready to level up, get a coach. And if you are looking for a coach, hire Cara ... and thank me later.”
— Judi Holler, Best Selling Author & Chief FearBOSS
“Working with Cara was one of the best experiences of my life and career. After having hit multiple 6-figures in my business, I kept wondering why things still felt “off” or “difficult.” I *should* have been on top of the world…but I wasn’t. I had no inspiration for writing social media/email content, I was constantly worried about reaching my end of year goals, and the pressures of having a perfect, well-known personal brand were looming over my head. That’s why I decided to work with Cara–as both a Business Mentor & Life Coach. During our time together, she helped me go from frustrated and burnt out, to confident and carefree. Content comes so much easier now and I stopped caring what other people thought about my business. I only create from a place of excitement and fun…and the pressure to be “perfect” is definitely gone. If you’re someone trying to balance business with mindset, you need Cara. Don’t wait another minute.”
— Rachel Spencer, Business Coach & Strategiest
I spent a large amount of my adult life just “figuring it out” and it worked pretty well until it didn’t. The moment I decided to pull the trigger on private coaching with Cara, there was a shift in my universe. She provides a listening ear while also hitting you with reality and truth. Her insight and coaching have helped me not only reach new levels professionally, but she’s helped me actually enjoy the life I’ve built. If you’re lucky enough to get the chance to work with Cara, I suggest you jump at the opportunity!
— Lauren Taylor, Lawyer
“My business was thriving but busy and I was on the road to burnout. Cara helped me so much internally, and the external results were pretty immediate. She helped me choose faith, choose myself, create and implement boundaries, and choose happiness over hustle. Her constant attention to individuality and support in her clients, and herself, doing things their own way, not in a cookie cutter way or anyone else's way.”
— Leah Gervais
“Coaching with Cara has helped me feel more confident and trust myself more. While working with her I was able to launch my podcast and now I'm launching a physical product. I wouldn't have been able to do that on my own, having Cara's coaching made it possible for me to do the things I never thought I could. She taught me how to choose my own stage rather than wait for being chosen. I was always doubting and second-guessing myself. I was following a rule book for my business. I was following the strategies big business coaches were putting out there. Those strategies didn't align with me and therefore I didn't feel good about them and there was not much progress in my business. And I wasn't following my passion and my heart. The confidence I gained in trusting myself and choosing myself. I loved how she showed me not to follow a rule book and do what lights up my heart. I remember on one of the calls she told me "Soni I see so much passion in your eyes when you talk about your project, follow that passion and don't worry about the how."
— Soni Pelty
“This was my second time doing private coaching with Cara, and I would hire her again in the future. Before working with Cara this time, I was putting together my coaching membership which focuses on supporting women in law, and I also run my own law firm. I knew Cara would be the perfect support for the membership creation process, because I needed confidence boosting as I put this new offering out into the world. I was able to successfully launch my membership and it's going strong. I will be working on my first book during the second half of 2021 and wouldn't hesitate to recommend Cara to any business owner or woman that needs life coaching. Before I met Cara, I had plateaued at my law firm job and didn't know what I wanted to do next. Once I came across her writing and content, my mind was opened to the possibility of running my own business. I had never even considered it as an option for myself. Honestly, I thought I wasn't smart or strong enough to do something like that. Now, fast forward 3 years later, I have a law firm with 5 employees, and a coaching business for lawyers with a membership, and a large online following on LinkedIn. I've been published in the Wall Street Journal which was a dream come true. Cara is truly who I have to thank for the trajectory of my life, and I'm so grateful to her each day.
I loved how Cara listens and doesn't push her opinions on you. She allows you to find the answers yourself. After sessions with Cara, I didn't feel drained, which is super rare - she is a confident, supportive, patient coach that allows you to decide and isn't pushy at all.”
— Katie Lipp
“Before working with Cara, I was following a one size fits all model of entrepreneurship which most definitely didn't feel aligned with my goals and specific desire for impact. Working with Cara helped me to understand that I don't have to do business the way other people do it. I gained my confidence in breaking the mold and stepping into a way of sharing my mission that was unique to me and my community. Cara also supported me to finish and launch my second book. I loved how I felt held and supported through every challenge, decision and pivot.”
— Melody Pourmoradi
“I had the ABSOLUTE JOY of getting to have my first 90 minute consulting/strategy session with Cara Alwill yesterday and it LIT MY SOUL ON FIRE. If you have the opportunity to book some time with this fabulous woman- DO IT. I am so excited and so ready to get my first book #ConfessionsOfAHighStrungWoman out to the world!!! I have NEVER done anything like this before coaching/consulting wise and it was worth every penny!!!!”
— Abbi Walker, Recording Artist/Social Media Consultant/Author
Working with Cara was an absolutely empowering experience. Both for me and for my business. I was in a very difficult transition where I had recently lost my full time job and was moving back into coaching again full time, for the first time in years. And I felt like a fish out of water.
I knew how I wanted to help people, but I didn't quite know how to articulate it in a meaningful way that would truly resonate with my audience. And I had all these 'rules' in my head that I had picked up from other coaches, of what good and effective messaging sounded like. All of which did not resonate for me at all, and I just could not get behind. As a result, my messaging was making me feel incredibly small. So much so, that I was uncomfortable even sharing it.
Along came Cara, and now I have powerful messaging on how it is that helps my ideal audience. Messaging that I am excited to share and that I can truly get behind. I also have an irresistible sales page for my offer that is a hit with my ideal audience. And most importantly, I have the confidence to get out there and help them in the way that I was born to help them. And that to me is the most empowering feeling.
If you are thinking about doing a one on one with Cara but are on the fence about it, do it. I promise you, you won't regret it.
Whatever it is, the way you tell your story online can make all the difference.
— Maria Rei - Radical Self-love Leader + Relationship Mentor
Cara helped me in so many ways from just one POWERFUL session. After our call I felt so much more confident and was excited to work on my business - I was even hired as an astrologer and 1:1 coach at the coaching school that I attended. Through Cara's coaching I finally took the leap and started my own podcast, Christina Explains It All! Starting a podcast always felt hard, overwhelming, and like a lot of work but Cara helped me to see that I can release that pressure to do what feels intuitively right for me.
— Christina King, Certified Life Coach
ABOUT CARA
Cara Alwill is a bestselling author, empowerment coach, and creator of Cara Says It All, dedicated to helping women amplify their voices and step into their power. With over 300,000 books sold worldwide, her work has been translated into ten languages, including French, Ukrainian, Chinese, and Russian. From self-publishing to partnering with major publishers like Penguin Random House, Cara’s literary career is a testament to her grit, authenticity, and unwavering belief in women’s potential.
Through programs like Literary Queens: Own Your Voice, Craft Your Story, Create Your Publishing Empire on Substack and Beyond and ICONIC, Cara mentors women to build impactful brands rooted in their unique voices. Her signature blend of high-energy inspiration, real talk, and modern branding strategies has empowered countless women to launch books, build communities, and live out their stories with confidence.
As the host of the acclaimed Cara Says It All podcast and creator of The Tortured Bloggers Department, a live NYC reading series, Cara continues to inspire through storytelling. Whether she’s coaching clients, writing her next bestseller, or speaking on stage, Cara is committed to showing women that their voices matter—and that their stories deserve to be heard.
Cara holds multiple professional coaching certifications from the ICF-accredited World Coach Institute including CPC (Certified Professional Coach), CLC (Certified Life Coach), CWC (Certified Wellness Coach), and CCMC (Certified Coach Master Class) and loves working with motivated women on the edge of change.