THE RICH WRITER CHALLENGE
Your ideas are hot. Your expertise is valuable. Your opinions could make you rich.
A 10-day guided Substack challenge for smart women with something to say — and something to sell. Turn your expertise, stories, hot takes and wisdom into a body of work that builds your authority, grows your audience, and makes you money.
You’ve spent years becoming really fucking good at what you do.
You’ve built the business. Worked with the clients. Written the book. Earned the degree. Developed the framework. Made the mistakes. Gotten the results. Changed your mind. Changed it back. Learned things the expensive way so someone else doesn’t have to.
You have expertise. Stories. Receipts. Intellectual property. Opinions people would pay attention to if you actually said them out loud.
And I KNOW you have a few hot takes you’ve been saving for the group chat.
You’re sitting on a gold mine, babe.
And yet every morning, you open Instagram and attempt to cram all of that brilliance into a Reel.
Girl. We need to talk.
Because you did not spend the past 5 or 10 or 15 years becoming brilliant at something so you could reduce your entire body of knowledge to “3 tips for ______” over some boring b-roll from your camera roll.
Your ideas deserve more real estate than that.
They deserve a byline.
They deserve an audience.
And some of them deserve a price tag.
That’s why I created The Rich Writer Challenge, a 10-day guided experience designed to help you take the gold already sitting inside your head — your expertise, experience, opinions, stories, frameworks and intellectual property — and turn it into writing that builds your authority, grows your audience and creates new ways to make money.
Because babe, I have the receipts.
10
Books written
~$1M
Earned through publishing
$700K+
From self-publishing alone
I’ve written 10 books and earned close to $1 million through publishing — over $700K from self-publishing alone — and today I advise and publish other authors through Pink Ink Press.
But books are only part of the story.
My writing has sold courses, filled memberships, brought me private clients, grown a podcast to millions of downloads, built an audience, opened doors, and created businesses I never could have planned when I first started putting my ideas on the internet.
My ideas have made me money. A lot of it.
Not because every single thing I wrote had a price tag attached to it. But because writing gave people a way to discover how I think, what I believe, what I know, and what I can help them do.
I didn’t build my career by becoming the best content creator.
I built it by becoming a woman with ideas people wanted more of.
And that’s what I want to teach you.
How to find your lane. Mine your gold. Find your hot takes. Write the banger. Hit publish. Build an audience around the way you think. And create a universe of offers, opportunities and income around your ideas.
No more squeezing your brilliance into disposable content and hoping the algorithm is in a good mood today.
We’re putting your name on your ideas.
And we’re going to see just how rich they can make you.
Welcome to The Rich Writer Challenge.
I hear this all the time
WAIT. SUBSTACK? BUT I’M NOT A WRITER.
Maybe you’ve watched the rise of Substack and thought it looked interesting, but not necessarily for you.
You’re an entrepreneur. A coach. A consultant. A founder. A therapist. A lawyer. A creative. A speaker. An expert.
Maybe you’ve watched the rise You have a business to run.
You’re not sitting around dreaming about becoming Carrie Bradshaw lol.
Maybe you don’t want to write about your divorce. Maybe you don’t want to tell strangers about your ex-boyfriends. Maybe you have absolutely no desire to unpack your childhood trauma, dating life or latest existential crisis on the internet. Substack and thought it looked interesting, but not necessarily for you.
You don’t have to.
I love personal writing. I teach personal writing! I’ve built an entire career telling stories from my life, and if you want to do that too, there is absolutely a place for you here.
But somehow I think a lot of incredibly smart women got the idea that Substack was only for people who wanted to write personal essays.
It’s not.
You can write about what you KNOW.
And package that up in a way that gets you paid and creates a beautiful stream of additional revenue.
You can write about the industry you’ve spent twenty years working in. You can share the framework you use with your clients. You can break down the strategy that changed your business.
You can show us your numbers. You can tell us what worked and what totally fucking flopped. You can write about the trend you’re seeing before everyone else catches on. You can explain why you disagree with the same boring advice everyone in your field keeps copy-pasting.
You can take something you find yourself explaining over and over again in private conversations and finally give yourself a byline.
That is writing, babe.